"The Mindset to Sell: The Critical Decision That Defines Business Success or Failure"

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We are facing a gigantic problem, a tsunami of businesses needing to be sold, as some have called it.

We are facing a gigantic problem, a tsunami of businesses needing to be sold, as some have called it. So, instead of getting upset at the business owners who don’t sell successfully, we need to look at the mindset of the business owners who do and don’t.

There are plenty of books that tell you how to sell your business successfully. But they are all kind of assuming that you’ve made the decision to sell.

Making up your mind to sell is the most important decision you will ever make. Without the mindset to sell, you’re in the first part of being one of the eight out of ten groups who don’t sell successfully.

You could end up like the son who was going to buy the family transportation business from his father. The dad was originally asking $10 million for the company. It was an unreasonable amount.

Why? Dad knew his business wasn’t worth $10 million and he hadn’t made the decision to sell. There are decisions and then there are wishes, thoughts, or ideas. So everything went upside down.

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