From Motherhood to Mastery: Navigating the World of Online Coaching

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Balancing motherhood and online coaching: Discover authentic marketing strategies, time management tips, and the power of authenticity in the online coaching world

As I write this, It's Sunday morning and I'm cozied up with my ever-present cup of coffee, the kids are crafting their latest "innovative" project (which I'm sure will require a deep cleaning later), and I'm reflecting on my online coaching journey. With four lively kids, two with SEN every day is an adventure, and adding a business into the mix? Well, that's a whole new level of excitement.

In the midst of family chaos, the idea of carving out a professional space seemed, honestly, a tad overwhelming. But then, online coaching and consulting entered the frame. The beauty of it? The ability to connect, inspire, and guide individuals from all over the world, right from the comfort of home. It's like having a window to the world, where you can share, learn, and grow.

Now, let's address the elephant in the room. Finding clients online can feel like searching for a needle in a haystack. The digital world is vast, and standing out can be daunting. I've been there, doom scrolling endlessly at 1am , wondering how to make my mark. I get it! everyone else seems to be doing so well right? You see others posting about 10k months and you are endlessly signing up for 'free' challenges and masterclasses but most of them do not help you. I am always learning every day, but can spill the beans and share the big secret they all have with you

THERE IS NO SECRET DRAGON UNICORN BLUEPRINT. 

I will tell you what there is - is good marketing. Yes the ikky word! A lot of us don't realize how much marketing we have to do in order to get our business off the ground, we just want to coach right? Well here is going to be groundwork but trust me it's worth it. So I am going to share for free, part of the secret blueprint all the gurus are selling. 

  1. Your Unique Voice Matters: In a sea of voices, authenticity shines the brightest. Share your journey, your challenges, and your victories. People resonate with real stories.
  2. Engage, Don't Just Promote: Join online groups, participate in discussions, and offer free webinars or sessions. Building trust is the first step to building a clientele.
  3. Consistency is Key: Regular posts, blogs, or videos keep you in the public eye. It's not about being everywhere, but being consistent where you are.
  4. Collaborate and Network: Partner with fellow coaches, host joint sessions, or guest blog. Expanding your network often leads to client referrals

Juggling business aspirations with motherhood is like choreographing a complex ballet. Every step, and every move needs harmony. Here are some tips that have been my saving grace:

  1. Time Management: Designate specific hours for work, family, and most importantly, yourself.
  2. Dedicated Workspace: Even if it's a small nook, having a 'work zone' helps mentally separate business from leisure.
  3. Embrace Technology: From scheduling tools to CRM systems, let tech simplify your tasks.
  4. Self-Care Isn't a Luxury: It's essential. Find moments to relax, breathe, and recharge.

Embarking on the online coaching journey, especially as a mum, is a bold move. There will be hurdles, like finding clients or managing time, but the horizon is filled with possibilities. Remember, every expert was once a beginner. Every thriving coach started with a single client. So, to all the mums out there, dreaming of making a difference, I say: Take the leap. The digital world is vast, but there's a special corner just waiting for your unique touch.

If you've been searching for that next step or that guiding star to help you move the needle in your coaching or course creation business without shelling out thousands of pounds, consider this blog your compass. This is something I am sharing that is dear to my heart and is THE best thing that will help you in your coaching or counseling business right now - Don't take my word for it, check it out for yourselves, it's not just another high ticket program  :) 

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Comments
Cathlene 32 w

Great Blog!