Some people start a business with the intention of exiting, in some way, “down the road”—passing it to the next generation or selling it. But this exit they think about is twenty to twenty-five years down the road, and things change in that long a time frame.
Some people start a business because of curiosity—they want to see if their idea would actually make money. Perhaps it’s a life-long dream they have of seeing this business work in their community or whatever space they have found themselves in.
Here’s the truth of the matter. Most people who want to exit or not, really have no sense of what they’re doing to make that exit happen, let alone when it should happen, or how much work they need to do to make it happen.
They just know they love doing what they’re doing.
Time goes along; things happen, and the world changes. The business owner either keeps up with it or not. They grow as a business owner when they find themselves in different levels of need or in a situation that’s difficult. They may find themselves having to exit the business because of a circumstance out of their control. They have run into what we in the business of exiting call the 5D’s—divorce, disagreement, disability, duress, and death. You’ll learn more about those in this book.
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